Let's Work Together
FRACTIONAL MANAGING DIRECTOR
For when you need someone to drop in without handholding and fix what needs fixing – fast.
What I do:
I act as your fractional Managing Director and founder's right hand. I plug into leadership meetings and the day-to-day reality of the shop to stabilize operations and unlock growth.
Key Elements:
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Clarifying priorities with the founder
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Overseeing key clients and pitch opportunities
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Mentoring account / strategy leads
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Overseeing positioning and comms about the agency
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Identifying where we need new talent or freelance support
Deliverables:
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Clear agency priorities for the quarter
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A visible upgrade in how you present yourselves to the market
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A founder who doesn't feel like they have to hold every problem alone
Timeframe
3-month minimum, typically 2-3 days/week equivalent
AGENCY POSITIONING
For when you're launching or re-introducing an indie agency.
What I do:
Lead an intensive sprint to redefine how your agency shows up in the world—from the core idea to the language, visuals, and "swagger" that follows.
Key Elements:
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Founder and leadership interviews
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Competitive / peer landscape review
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Definition of the core idea / POV
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Direction for visual identity updates (not full design execution)
Deliverables:
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Positioning platform
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Messaging toolkit for creds, website, and outreach
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Copy for key pages (homepage, about, services)
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Directional brief for design or visual identity tweaks
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Recommended rollout plan
Timeframe
4-6 weeks
PIT(CH) CREW
FOR RFPs
For when your team is at capacity but you don't want to miss out on that exciting brief.
What I do:
When a big opportunity lands, I assemble and lead the "pit crew" that will give you the best shot at winning.
Key Elements:
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Diagnosing what it will take to punch at the right level
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Sourcing / briefing the right strategists, creatives, and leaders
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Running the RFP process end-to-end with your founder / team
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Aligning the work with your updated positioning
Deliverables:
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RFP team assembled and contracted
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Structured pitch plan and working timeline
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Strategy, creative, and case study integration aligned to your story
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Final pitch materials submitted on time
Timeframe
2-4+ weeks per RFP
AWARDS &
PR ENGINE
For when you're ready to use your best work to attract the best clients.
What I do:
Turn your strongest case studies into awards, PR, and social proof to help build your reputation and attract more business.
Key Elements:
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Identify which awards to go after based on current work and what to aim for in the future
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Develop and manage awards submissions
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Pinpoint the right conferences and events to attend, speak at, or host
Deliverables:
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Awards strategy & calendar
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Award submissions for key cases
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Recommendations for PR partners and social amplification
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A repeatable process your team can follow after the engagement
Timeframe
3-6 months
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